Experience

 

Experienced design lead skilled in information architecture, interaction/visual design and usability analysis for organizations in eCommerce, financial, utilities, advertising, automotive and sports. Proven results in translating business goals, user research, determining effective systems and building applications to positively affect user experience in web and native mobile platforms. Enthusiastically engages challenges in a rapidly evolving digital landscape.

  • Design thinking skills include design leadership, user centered UI/interaction design, information architecture, visual design, usability research and analysis

  • Successful in nurturing genuine professional relationships as a part of financial institutions, Fortune 50 eCommerce corporations, ad agencies and boutique startup environments 

  • Flexible and resilient under pressure 

  • Creativity in achieving business goals while solving complex user experience and interaction design challenges

  • Enjoy collaborating in rapidly iterative Agile product design and development teams

  • Versed in usability testing; developing metric based user research and translating discoveries into fiscal results

  • Thrive in communicating design concepts and UX rationale to development teams, management and executives, as well as consulting 3rd party production teams

  • Aptitude in communicating design philosophies visually through sketch, wireframes, flows, prototypes, etc.

  • Enthusiasm for working collaboratively with outside clients, internal business partners, UX, development and testing teams

 
 

UX Strategy Principle

Truist

  • Leader of UX strategy and design system standards on Truist storefront.

Sr. User Experience Lead

U.S. Bank

  • Team player creating reusable components to future-proof and scale across platforms

  • Focused on Do-It-Yourself banking communications for Consumer, Wealth & Small Business customers

  • Lead team communication with various organizational partners, from business to development leaders

  • Lead UX reviews and project documentation

  • Push design thinking with partners new to Atomic design while adhering to strict accessibility standards

  • Strive to exceed customer expectation through research and usability testing

Sr. User Experience Architect

Ally Financial

  • UX team lead, within an "online only" banking environment

  • Focused on brokerage and deposits channels; desktop and native mobile

  • Led mobile development team in adding Managed Portfolios feature into Ally’s native mobile app

  • Created information architecture system for including newly acquired brokerage (Ally Invest) application within Ally’s authenticated space

  • Designed, planned, tested and released applications and marketing mechanisms, supported by user research

  • Launched new products including Ally's first credit card, mortgage and investment products

  • Drove internal and third party development teams to create solutions that integrate backend functionality efficiently with frontend presentations

  • Pursued a new level of accessibility compliance by communicating WCAG 2.0 standards to third party and internal teams with accessibility markup to accompany final design and development documentation

  • Successfully produced results with a remote development team

 
 

User Experience Design Lead

EPRI

  • UX lead of a web & mobile applications development team

  • Experience with a non-profit utility research company

  • Designed internal and external member facing applications for contributing utilities/funders

  • Evangelized business value of user centered design to stakeholders and development team

  • Maintained usability standards across platforms to better suit our member’s experience

  • Exceeded expectations in harmonizing metrics & customer research with business goals 

  • Translated antiquated processes into digital and mobile solutions to bring EPRI’s stack up to date 

  • Successfully produced results with a remote development team

 
 

User Experience Designer

Lowe’s

  • Helped propel a Fortune 50 multi-billion dollar home improvement institution’s online experience

  • Planned and incorporated brick and mortar systems into online experiences

  • Produced wireframes, visuals and research on a retail, transaction­ heavy eCommerce platform

  • Collaborated in a “real” agile methodology (onsite team)

  • Interpreted user research and usability testing into customer personas

  • Increased conversion rates within the browse, select & checkout pipeline

 

Creative Director

Racersites (Digital momentum)

  • Directed and designed for a boutique auto racing web startup

  • Created custom websites and applications

  • Consulted on design and development with Ferrari, Indycar, Indianapolis 500, Danica Patrick, Sam Hornish Jr., etc.

  • Led design team on information architecture, wireframes, visual design, project management, presentation design, on-track photography, etc.

  • Successfully executed results with a remote development team

 

Tools

  • Ideas: Pen, Paper, Lots of Markers, Post-Its & Whiteboard, Miro, Figjam

  • Wires, Flows: Figma, Sketch, Visio, Omnigraffle

  • Design, Graphics: Figma, Sketch, Adobe CC (Design, Flows & Graphics)

  • Prototype, Presentation: Figma, Framer, Axure, Invision, Pixate

  • Code: Sublime, Atom, Coda

  • Collaboration: Slack, Jira, G Suite

  • Favorite App: Macromedia Freehand

 

Recognition

  • Stevie Awards

  • Chauncey Award

  • HFI Usability Analyst ­Certification

  • PIAG Award 

  • Addy Awards

  • Show South Award

  • Most likely to end up on his head

 

Education

University of Tennessee, Chattanooga 

  • Bachelor Of Fine Arts In Graphic Design

  • Cum Laude, Honor Society