Accessibility: Financial Insights

Ally Financial

WCAG Compliance · Accessibility · Financial Services
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Led accessibility evangelism across a 50+ person UX org — designing a WCAG documentation framework that sparked a dedicated accessibility team at Ally.

Problem

As a financial institution, Ally must maintain strict WCAG 2.0 compliance. The Financial Insights project was selected as one of the first to undergo accessibility remediation, adding complexity to an already constrained timeline with a third-party developer using an out-of-the-box solution that met neither UX standards nor WCAG requirements.

Solution

Designed accessibility annotation frameworks and compliance documentation for internal and third-party development teams. Extended the work into an org-wide communication initiative improving all UX teams' accessibility handoff process. Contributed to the formation of a dedicated accessibility team at Ally.

Role

IA on the Financial Insights project spanning 11 months. Worked across product owners, content strategists, visual designers, marketing, third-party developers, and mobile/web/backend engineering. Researched WCAG 2.0 guidelines, worked with Deque support, and designed the annotation framework adopted across the UX org.

Metrics

Led accessibility evangelism across 50+ person UX org | Designed org-wide WCAG documentation framework integrated into Sketch workflow | Directly contributed to formation of dedicated accessibility team at Ally | 11-month cross-functional project spanning 6+ disciplines

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TruistTruist
US BankUS Bank
Ally FinancialAlly Financial
Lowe'sLowe's
EPRIEPRI
FerrariFerrari
Team PenskeTeam Penske
Hendrick MotorsportsHendrick Motorsports
Indianapolis Motor SpeedwayIndianapolis Motor Speedway
Digital MomentumDigital Momentum